I hope all this speculation about halo 4 is not true. 343 you could possibly ruin the halo game for everybody. This is your make or break game as I see it along with many of my friends. What made the halo franchise such a wanted game was the competitiveness it brought to the table. There are millions of gamers out there that thrive on the competitiveness on reaching the high skill of 50. And the gamers spent countless hours buying Microsoft codes in order to make new accounts in hopes of reaching a 50. Turning the game into a Call of Duty version will make you lose your followers. We don't play call of duty. we are skilled gamers. That is why Halo created a SOCIAL playlist for the casual gamers. The die hard gamers played ranked Team Slayer, Team Doubles, Team Objective, Snipers and Swat. Your game will go off the charts in sales if you stop trying to become more and more geared towards the casual gamers. Go back to halo 2 and 3. What made them successful?? Then compare reach. Nobody in the competitive gaming likes reach. Ask the pro's. They loved Halo 3. WE DO NOT WANT TO BUY ANOTHER CALL OF DUTY. ITS THE SAME THING OVER AND OVER AGAIN JUST NEW MAPS. Keep multiplayer like Halo 2 and 3 and change around the campaign,firefight, and spec ops all you want and sales will be crazy.